The Team

Two operators.
One framework.

1109 was built by practitioners who've been inside the systems — not consultants who've only studied them from the outside.

Fernando Garcia

Co-Founder

Fernando Garcia

I'm a marketing technology leader with 15+ years of experience helping businesses grow through smarter systems, strategy, and automation. I've led MarTech transformations across startups and enterprise teams, with deep expertise in Salesforce, Marketing Cloud, HubSpot, Workato, and beyond.

My approach blends technical depth with strategic thinking — building scalable infrastructure that actually works. No fluff. No generic playbooks. Just systems designed around your specific business and built to last.

Co-Founder

Andrew Martinez

I'm a marketing strategist who believes marketing should be accountable — not just active. I've built and led digital systems from the ground up, blending deep expertise in HubSpot, Salesforce, and 6sense to drive performance that's measurable and repeatable.

I bridge creative thinking with operational precision. My job is to make sure strategy doesn't live in a deck — it lives in the systems, the data, and the results.

Andrew Martinez

Mission

We transform businesses through integrated marketing foundations that connect technology, analytics, and strategy — enabling companies to thrive in an AI-driven future.

Vision

To pioneer a new standard for marketing operations where seamless systems, data-driven decisions, and innovative strategies create scalable, future-proof businesses.

What we stand for

Foundation First

Build the right systems before executing tactics.

Integrated Intelligence

Merge human creativity with data-driven insight.

Forward Momentum

Lead change — don't chase it.

Deep Understanding

Learn the business before recommending anything.

Strategic Focus

Solve root causes. Not symptoms.

Trusted Partnership

Open communication. Mutual accountability. Real results.

Let's build your foundation together.